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Apr 26, 00 Onyx Sets Up Office in Kuala Lumpur as Malaysia Moves to Customer-Centric E-Business Appoints new country manager, partners and launches Onyx Front Office 2000 Kuala Lumpur, Malaysia Onyx Software Corporation, a leading provider of enterprise-wide, customer-centric e-business solutions, has expanded its presence in Asia with the opening of a new office in Kuala Lumpur, Malaysia. The office, headed by country manager, Fuah Foo-Chuan, aims to meet the growing demand for customer-centric e-business solutions and provide increased support for existing Onyx customers throughout the country. Fuah joins Onyx with 14 years of experience in the IT industry in sales management and channels development. Onyx also announced a network of partners with expertise in specific vertical markets, combining the strengths of local IT companies and international consulting organisations. The new partners are ISC Solutions Sdn Bhd., Onyx value-added reseller for the financial services industry, and consulting partners, Arthur Andersen Business Consulting, ORIGIN and SPL Worldgroup. To mark the opening of its Malaysian office, Onyx held the Asian launch of Onyx Front Office 2000, an enterprise-wide, customer-centric e-business solution. The Onyx flagship solution combines traditional customer relationship management (CRM) and online customer interaction capabilities to provide a powerful solution for companies to market, sell and service customers via the Internet, without losing the human touch. Brent Frei, Onyx president and CEO, said, "In the Internet Economy where competition is global, there are new rules to how business is done. More than ever before, companies have to be vigilantly customer-centric in order to retain them. This means that they have to provide a variety of channels for interacting with customers, both online and offline." "Onyx provides companies with customer-centric e-business solutions to help them capture critical relationship information that will enable them to define business strategies and address customer preferences and changing business conditions," added Frei. Early adopters of Onyx software include companies in the financial services, telecommunications, utilities and high-tech industries which understand the importance of sustaining their competitive edge through a customer-centric business model. Onyx customers in Malaysia include Optika Tech, International SOS, Visio and PanGlobal Insurance. "Malaysia is a rapidly-expanding CRM market and the battle for market share in customer-centric e-business is just beginning. With our partners and Onyx Front Office 2000, we can help Malaysian businesses create superior marketing, sales, service and channel relations through the effective integration of the Internet as well as traditional aspects of their operations," said J Y Pook, Onyx managing director for Asia. According to Mr. Fuah, the new Onyx office is opening at an ideal time as Malaysia embraces the New Economy. "The opening of our new office will strengthen our market presence and expand our sales and service capabilities. Customer-centric e-business is gaining momentum in Malaysia," said Mr. Fuah. "With our strong network of local and international partners we have a sound infrastructure to take advantage of growing market opportunities." Onyx Partners in Malaysia
Onyx Software Corporation (NASDAQ: ONXS) is a leading supplier of enterprise-wide, customer-centric e-business applications. Onyx Software's enterprise-class software connects and powers a company's entire e-business world, including customers, partners and sales, marketing, service and call center functions. Onyx Software's award-winning products are known for flexibility, reliability and quick deployment, resulting in high return on investment, low total cost of ownership and industry-leading customer satisfaction. Onyx Software operates worldwide, supporting large, medium and small companies such as Agile Software, American Express, BroadWing, Cognos, Commerce One, Credit Suisse, Dreyfus, Ericsson, FirstWorld Communications, Hummingbird, International SOS, NTL Group, Portland Trail Blazers, Sierra Health Services, Singapore Cable Vision and US Bancorp. For more information email info-asia@onyx.com.
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